About Tilda

The story of Tilda is one of unbroken success. Tilda was the first company to bring Basmati to the Western World over 40 years ago and has become an international food brand selling in over 50 countries. The company started its business selling Basmati to the Asian community who immigrated to the UK in the […]


Food Purity Provenance and Protection

Tilda works diligently to preserve the purity and integrity of Basmati so that consumers can continue to enjoy this rare breed. Nearly a decade ago, the UK’s Food Standards Agency (FSA) found that some samples of rice labelled Basmati sold in major retailers were not authentic and had been adulterated. Basmati is one of only […]


Fair Play Promise

Tilda is a family run business with strict ethical principles and insists on fair play for farmers. Download the pdf to read more…


Rice Facts

Nearly half the world’s 6.6 billion population eat rice as part of their staple diet and demand is expected to grow by 50 per cent by 2030. World rice production in 2012 was approximately 690 million tonnes with over 114 countries growing rice. Asian farmers produce about 90% of the total, with two countries, China […]


Why Basmati is the best

Known as the ‘Prince of Rice’, Basmati can only be grown in one place on earth – at the foothills of the Himalayas. It is here where the combination of unique climate and soil conditions allow Basmati to truly flourish. We select the highest quality Pure Basmati from over 10,000 independent farmers, all of whom we […]